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The brand Prefert belongs to the Fertility drugs category.

Prefert holds a 0.00% market share in the Fertility drugs category.

FMCG brand market share data from Polish consumer shopping lists, updated weekly by Listonic.

Prefert

Brand Performance
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BRAND CHARTS
Udział procentowy marek w kategorii Fertility drugs
MarkaUdział procentowy
Feminum Pregna100.00%
Prefert0.00%
FertilSafe0.00%
Conceive Plus0.00%
Proxeed Women0.00%
Inofolic Combi0.00%
Fertilovit F35 Plus0.00%

Brand Prefert percentage share in the category Fertility drugs in the last month

Show data up to:
The chart shows data for the 4 weeks leading up to the selected date. The information is updated every Monday and includes data up to Sunday.
0.00%Prefert
ALL BRANDS
Historyczny udział procentowy marek w kategorii Fertility drugs (miesięcznie)
MiesiącFeminum PregnaPrefertFertilSafeConceive PlusProxeed WomenInofolic CombiFertilovit F35 Plus
2024-08-01T00:00:000.00%0.00%0.00%0.00%0.00%100.00%0.00%
2024-09-01T00:00:000.00%0.00%0.00%0.00%0.00%0.00%0.00%
2024-10-01T00:00:000.00%0.00%0.00%0.00%0.00%0.00%0.00%
2024-11-01T00:00:000.00%0.00%0.00%0.00%0.00%100.00%0.00%
2024-12-01T00:00:000.00%0.00%0.00%0.00%0.00%100.00%0.00%
2025-01-01T00:00:000.00%0.00%0.00%0.00%0.00%100.00%0.00%
2025-02-01T00:00:000.00%0.00%0.00%0.00%0.00%100.00%0.00%
2025-03-01T00:00:000.00%0.00%0.00%0.00%0.00%0.00%0.00%
2025-04-01T00:00:00100.00%0.00%0.00%0.00%0.00%0.00%0.00%
2025-05-01T00:00:000.00%0.00%0.00%0.00%0.00%0.00%0.00%
2025-06-01T00:00:0050.00%0.00%0.00%0.00%0.00%50.00%0.00%
2025-07-01T00:00:000.00%0.00%0.00%0.00%0.00%100.00%0.00%
2025-08-01T00:00:00100.00%0.00%0.00%0.00%0.00%0.00%0.00%
2025-09-01T00:00:00100.00%0.00%0.00%0.00%0.00%0.00%0.00%
2025-10-01T00:00:000.00%0.00%0.00%0.00%0.00%100.00%0.00%
2025-11-01T00:00:000.00%0.00%0.00%0.00%0.00%100.00%0.00%
2025-12-01T00:00:000.00%0.00%0.00%0.00%0.00%100.00%0.00%
2026-01-01T00:00:000.00%0.00%0.00%0.00%0.00%0.00%0.00%
2026-02-01T00:00:000.00%0.00%0.00%0.00%0.00%0.00%0.00%
2026-03-01T00:00:000.00%0.00%0.00%0.00%0.00%0.00%0.00%
2026-04-01T00:00:000.00%0.00%0.00%0.00%0.00%100.00%0.00%
2026-05-01T00:00:000.00%0.00%0.00%0.00%0.00%0.00%0.00%
2026-06-01T00:00:00100.00%0.00%0.00%0.00%0.00%0.00%0.00%

Percentage share of tagged brands in individual months

How the share of the selected brands in the Fertility drugs category has changed over the months
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Range:
Prefert
Others
Feminum Pregna
FertilSafe
Conceive Plus
Proxeed Women
Inofolic Combi
Fertilovit F35 Plus

Sources of additions to shopping lists

Shows the monthly share of sources from which users added products of the brand Prefert from the Fertility drugs category to shopping lists.
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Range:
Manual entry (organic)
Leaflets
Advertising
SUBCATEGORY CHARTS

Time to store

Shows how much time passes from adding a product from a given subcategory to a shopping list to the moment of purchase
6.2 h
Budynie i kaszki
Type Supplementary | 4–9 h
Products in this subcategory are planned shortly before shopping to precisely determine the needed supply. They are added to the list earlier but purchased at the next shopping opportunity, usually the same day.
Przekąski słone
Słodycze
Napoje gazowane
Lody
Jogurty
Sery
Budynie i kaszki
1.4 h
1.8 h
2.1 h
3.5 h
4.8 h
5.4 h
6.2 h
Median of all categories: 7.3 h
Pieczywo
Mrożonki
Kawy i herbaty
Konserwy
Karma dla zwierząt
Płyny do prania
8.6 h
10.2 h
14.8 h
21 h
29 h
38 h

Real Purchase Rate

(RPR)
Shows what percentage of products added to shopping lists were actually purchased.Annual data
75.2%
Budynie i kaszkiShows what percentage of products added to shopping lists were actually purchased.
Brand Loyalty Index (BLI) marki w kategorii Fertility drugs (miesięcznie)
MiesiącBLI (%)
2024-08-01T00:00:0016.67%
2024-09-01T00:00:000.00%
2024-10-01T00:00:000.00%
2024-11-01T00:00:0050.00%
2024-12-01T00:00:00100.00%
2025-01-01T00:00:0014.29%
2025-02-01T00:00:0020.00%
2025-03-01T00:00:000.00%
2025-04-01T00:00:0050.00%
2025-05-01T00:00:000.00%
2025-06-01T00:00:0040.00%
2025-07-01T00:00:0033.33%
2025-08-01T00:00:0016.67%
2025-09-01T00:00:0012.50%
2025-10-01T00:00:0012.50%
2025-11-01T00:00:0050.00%
2025-12-01T00:00:00100.00%
2026-01-01T00:00:000.00%
2026-02-01T00:00:000.00%
2026-03-01T00:00:000.00%
2026-04-01T00:00:0014.29%
2026-05-01T00:00:000.00%
2026-06-01T00:00:0033.33%
16.60%

BLI - Brand Loyalty Index

The Brand Loyalty Index (BLI) indicates the degree of Listonic app users attachment to individual brands. It shows what percentage of products in category Fertility drugs added to the Listonic shopping list are entered with the brand.
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Range:
Bezwzględna liczba dodań produktów z kategorii Fertility drugs (miesięcznie)
MiesiącDodania z markąWszystkie dodania z kategorii
2024-08-01T00:00:0016
2024-09-01T00:00:0002
2024-10-01T00:00:0002
2024-11-01T00:00:0024
2024-12-01T00:00:0011
2025-01-01T00:00:0017
2025-02-01T00:00:0015
2025-03-01T00:00:0004
2025-04-01T00:00:0012
2025-05-01T00:00:0003
2025-06-01T00:00:0025
2025-07-01T00:00:0026
2025-08-01T00:00:0016
2025-09-01T00:00:0018
2025-10-01T00:00:0018
2025-11-01T00:00:0012
2025-12-01T00:00:0011
2026-01-01T00:00:0002
2026-02-01T00:00:0005
2026-03-01T00:00:0009
2026-04-01T00:00:0017
2026-05-01T00:00:0001
2026-06-01T00:00:0026

Additions of a product from category Fertility drugs

Absolute data on adding products from category Fertility drugs with a brand compared to all additions from the category.
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Range:
Number of additions Fertility drugs
Number of additions Fertility drugs with the brand
The data for the analysis comes from shopping lists in Listonic and Moja Gazetka. The study has been supplemented with data from Moja Gazetka since October 2024. The research sample includes 700,000 people monthly.
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