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The brand Lion belongs to the Batony czekoladowe i wafelki category.

Lion holds a 0.83% market share in the Batony czekoladowe i wafelki category.

FMCG brand market share data from Polish consumer shopping lists, updated weekly by Listonic.

Lion

Brand Performance
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BRAND CHARTS
Udział procentowy marek w kategorii Batony czekoladowe i wafelki
MarkaUdział procentowy
Kinder Bueno24.35%
Prince Polo19.33%
Snickers16.84%
Princessa7.60%
Kit Kat5.99%
Wedel4.45%
Bounty3.80%
Knoppers3.48%
Grześki2.48%
Twix2.11%
3 Bit1.60%
Snickers Creamy Peanut Butter1.58%
Kinder Crispy1.58%
Estella1.12%
Mars1.05%
Lion0.83%
Góralki0.67%
Dare0.67%
Kinder Chocolate Maxi0.32%
Duplo0.10%
Roshen0.05%
Mister Choc0.00%
Wanted0.00%

Brand Lion percentage share in the category Batony czekoladowe i wafelki in the last month

Show data up to:
The chart shows data for the 4 weeks leading up to the selected date. The information is updated every Monday and includes data up to Sunday.
0.83%Lion
ALL BRANDS
Historyczny udział procentowy marek w kategorii Batony czekoladowe i wafelki (miesięcznie)
MiesiącSnickersMarsTwixBounty3 BitLionKit KatPrince PoloGóralkiPrincessaKnoppersGrześkiKinder Chocolate MaxiKinder BuenoDuploEstellaMister ChocSnickers Creamy Peanut ButterWedelDareKinder CrispyWantedRoshen
2024-08-01T00:00:0021.72%1.23%2.10%4.38%2.73%1.82%2.66%21.79%0.63%4.38%2.21%1.79%0.28%27.61%0.21%0.14%0.00%0.21%2.49%1.51%0.07%0.04%0.04%
2024-09-01T00:00:0019.55%1.20%0.81%3.80%2.10%1.41%2.72%22.00%0.51%4.19%3.83%2.06%0.51%30.89%0.24%0.27%0.03%0.15%2.60%1.29%0.12%0.00%0.00%
2024-10-01T00:00:0014.03%1.33%0.79%2.42%2.04%1.30%3.06%25.15%0.91%5.09%5.09%1.01%0.40%25.84%0.44%0.14%0.00%0.02%4.58%3.43%0.00%0.00%0.00%
2024-11-01T00:00:0015.47%1.64%0.89%2.86%1.98%1.27%4.61%19.36%1.32%4.73%4.68%1.39%1.30%28.33%0.43%0.05%0.00%0.11%4.41%3.27%0.18%0.00%0.00%
2024-12-01T00:00:0013.17%1.38%0.81%3.64%3.07%2.84%2.76%11.72%0.44%6.66%5.70%1.80%0.62%31.45%0.10%0.10%0.00%0.05%3.64%1.87%5.18%0.00%0.00%
2025-01-01T00:00:0011.82%0.77%1.11%2.77%2.10%1.01%1.76%19.23%0.95%6.89%6.40%1.66%0.63%29.35%0.26%0.08%0.04%0.22%4.77%1.41%0.95%0.00%0.04%
2025-02-01T00:00:0011.65%0.70%2.11%2.28%1.27%0.98%1.63%15.50%0.24%4.91%2.52%1.17%0.50%33.39%0.18%0.08%0.05%0.05%4.54%2.08%13.29%0.00%0.00%
2025-03-01T00:00:008.16%0.87%0.57%1.67%1.64%0.80%2.81%17.65%0.68%2.38%2.28%0.89%0.51%51.96%0.20%0.10%0.04%0.12%1.31%2.28%0.93%0.00%0.01%
2025-04-01T00:00:0015.23%1.55%1.52%2.64%1.94%1.72%2.59%16.42%1.68%6.84%6.16%1.36%1.33%30.89%0.20%0.11%0.07%0.76%1.96%2.33%0.33%0.00%0.02%
2025-05-01T00:00:0015.11%1.58%2.02%2.65%1.79%0.72%2.97%18.99%3.04%4.32%5.25%1.51%0.44%30.20%0.84%0.09%0.05%0.21%2.97%1.90%1.62%0.00%0.02%
2025-06-01T00:00:004.68%0.33%0.31%1.09%0.55%0.77%0.87%6.43%0.35%2.06%0.76%0.36%0.14%7.30%0.05%0.02%0.03%0.06%1.15%71.84%0.25%0.00%0.00%
2025-07-01T00:00:0020.49%1.55%1.52%5.59%1.74%1.35%2.67%17.26%1.80%3.99%2.73%1.11%0.25%27.21%0.22%0.14%0.00%0.65%2.61%3.99%2.11%0.00%0.00%
2025-08-01T00:00:0015.28%1.04%0.65%3.20%2.00%0.83%2.29%26.40%2.00%5.41%2.10%1.38%0.52%25.52%0.57%0.21%0.10%0.13%4.37%3.17%2.52%0.00%0.00%
2025-09-01T00:00:008.30%0.66%0.89%1.38%0.74%1.49%1.04%8.87%0.85%2.59%1.55%19.74%0.23%24.89%0.16%0.10%0.01%0.11%1.42%0.52%0.63%0.00%0.00%
2025-10-01T00:00:007.36%0.51%1.32%1.92%1.20%0.97%2.68%12.48%0.12%4.20%2.50%0.89%0.32%57.84%0.22%0.21%0.01%0.09%2.47%0.85%0.42%0.00%0.01%
2025-11-01T00:00:0012.29%1.94%1.81%1.37%1.70%3.79%2.58%12.71%1.25%4.89%9.64%0.72%1.53%33.64%0.12%1.07%0.02%0.02%5.23%2.89%0.54%0.00%0.07%
2025-12-01T00:00:0016.12%3.22%2.24%3.04%2.61%3.11%6.41%19.60%0.50%5.67%5.17%0.98%2.61%20.96%0.39%0.07%0.00%0.04%2.78%1.82%1.41%0.00%0.00%
2026-01-01T00:00:009.78%1.12%1.80%2.73%1.77%1.86%3.30%28.25%0.64%4.23%5.45%1.80%0.46%28.69%0.09%1.09%0.00%0.03%4.53%1.75%0.63%0.00%0.03%
2026-02-01T00:00:001.59%0.19%0.12%0.30%0.28%0.31%0.89%86.97%0.31%0.95%0.63%0.31%0.04%5.05%0.12%0.02%0.00%0.02%1.19%0.40%0.32%0.00%0.02%
2026-03-01T00:00:0011.57%1.13%1.32%2.33%2.04%5.84%3.39%19.44%0.89%9.28%6.00%1.33%0.95%25.91%0.09%0.92%0.00%0.09%4.88%0.85%1.59%0.00%0.07%
2026-04-01T00:00:0013.90%3.02%2.03%2.77%1.52%3.79%8.03%16.81%0.94%9.92%6.34%1.78%0.60%21.49%0.13%0.96%0.00%0.17%3.49%0.60%1.76%0.00%0.00%
2026-05-01T00:00:0010.43%2.15%2.16%1.49%3.55%2.61%4.88%21.25%1.35%4.56%9.49%1.21%0.15%17.53%0.46%1.00%0.32%0.13%3.90%10.07%1.38%0.00%0.00%
2026-06-01T00:00:0016.82%1.97%4.30%1.83%1.59%1.15%5.46%24.07%1.43%7.11%3.49%1.94%0.57%18.22%0.12%0.82%0.00%1.56%4.28%2.40%0.98%0.00%0.04%

Percentage share of tagged brands in individual months

How the share of the selected brands in the Batony czekoladowe i wafelki category has changed over the months
Show data up to:
Range:
Lion
Others
Kinder Bueno
Prince Polo
Snickers
Princessa
Kit Kat
Wedel
Bounty
Knoppers
Grześki
Twix
3 Bit
Snickers Creamy Peanut Butter
Kinder Crispy
Estella
Mars
Góralki
Dare
Kinder Chocolate Maxi
Duplo
Roshen
Mister Choc
Wanted

Sources of additions to shopping lists

Shows the monthly share of sources from which users added products of the brand Lion from the Batony czekoladowe i wafelki category to shopping lists.
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Range:
Manual entry (organic)
Leaflets
Advertising
SUBCATEGORY CHARTS

Time to store

Shows how much time passes from adding a product from a given subcategory to a shopping list to the moment of purchase
6.2 h
Budynie i kaszki
Type Supplementary | 4–9 h
Products in this subcategory are planned shortly before shopping to precisely determine the needed supply. They are added to the list earlier but purchased at the next shopping opportunity, usually the same day.
Przekąski słone
Słodycze
Napoje gazowane
Lody
Jogurty
Sery
Budynie i kaszki
1.4 h
1.8 h
2.1 h
3.5 h
4.8 h
5.4 h
6.2 h
Median of all categories: 7.3 h
Pieczywo
Mrożonki
Kawy i herbaty
Konserwy
Karma dla zwierząt
Płyny do prania
8.6 h
10.2 h
14.8 h
21 h
29 h
38 h

Real Purchase Rate

(RPR)
Shows what percentage of products added to shopping lists were actually purchased.Annual data
75.2%
Budynie i kaszkiShows what percentage of products added to shopping lists were actually purchased.
Brand Loyalty Index (BLI) marki w kategorii Batony czekoladowe i wafelki (miesięcznie)
MiesiącBLI (%)
2024-08-01T00:00:0032.27%
2024-09-01T00:00:0036.48%
2024-10-01T00:00:0057.35%
2024-11-01T00:00:00100.00%
2024-12-01T00:00:000.00%
2025-01-01T00:00:000.00%
2025-02-01T00:00:000.00%
2025-03-01T00:00:000.00%
2025-04-01T00:00:000.00%
2025-05-01T00:00:000.00%
2025-06-01T00:00:000.00%
2025-07-01T00:00:000.00%
2025-08-01T00:00:000.00%
2025-09-01T00:00:000.00%
2025-10-01T00:00:000.00%
2025-11-01T00:00:000.00%
2025-12-01T00:00:000.00%
2026-01-01T00:00:000.00%
2026-02-01T00:00:000.00%
2026-03-01T00:00:000.00%
2026-04-01T00:00:000.00%
2026-05-01T00:00:000.00%
2026-06-01T00:00:000.00%
-32.30%

BLI - Brand Loyalty Index

The Brand Loyalty Index (BLI) indicates the degree of Listonic app users attachment to individual brands. It shows what percentage of products in category Batony czekoladowe i wafelki added to the Listonic shopping list are entered with the brand.
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Range:
Bezwzględna liczba dodań produktów z kategorii Batony czekoladowe i wafelki (miesięcznie)
MiesiącDodania z markąWszystkie dodania z kategorii
2024-08-01T00:00:0028558848
2024-09-01T00:00:0033509184
2024-10-01T00:00:0055269635
2024-11-01T00:00:0043244324
2024-12-01T00:00:0037250
2025-01-01T00:00:0047530
2025-02-01T00:00:0060930
2025-03-01T00:00:0067460
2025-04-01T00:00:0044810
2025-05-01T00:00:0042330
2025-06-01T00:00:00132700
2025-07-01T00:00:0035210
2025-08-01T00:00:0038360
2025-09-01T00:00:0070500
2025-10-01T00:00:0091300
2025-11-01T00:00:0083260
2025-12-01T00:00:0053290
2026-01-01T00:00:0069940
2026-02-01T00:00:00417680
2026-03-01T00:00:0074940
2026-04-01T00:00:0076860
2026-05-01T00:00:0078320
2026-06-01T00:00:0092390

Additions of a product from category Batony czekoladowe i wafelki

Absolute data on adding products from category Batony czekoladowe i wafelki with a brand compared to all additions from the category.
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Range:
Number of additions Batony czekoladowe i wafelki
Number of additions Batony czekoladowe i wafelki with the brand
The data for the analysis comes from shopping lists in Listonic and Moja Gazetka. The study has been supplemented with data from Moja Gazetka since October 2024. The research sample includes 700,000 people monthly.
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