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The brand Huel belongs to the Batony i wafelki proteinowe category.

Huel holds a 0.00% market share in the Batony i wafelki proteinowe category.

FMCG brand market share data from Polish consumer shopping lists, updated weekly by Listonic.

Huel

Brand Performance
to receive information about changes in the popularity of this brand.
BRAND CHARTS
Udział procentowy marek w kategorii Batony i wafelki proteinowe
MarkaUdział procentowy
Vitanella Protein33.82%
Be Raw!17.65%
Purella Protein17.65%
Go On16.18%
WK Dzik6.62%
Go Active5.88%
N!ck's2.21%
AllNutrition Wafer0.00%
Bakoma Men Protein0.00%
Dobry Squad0.00%
Fitking0.00%
Alesto RAW0.00%
Flis Happy Fit PRO0.00%
Huel0.00%
MyProtein0.00%
ProteinM0.00%
Weider0.00%

Brand Huel percentage share in the category Batony i wafelki proteinowe in the last month

Show data up to:
The chart shows data for the 4 weeks leading up to the selected date. The information is updated every Monday and includes data up to Sunday.
0.00%Huel
ALL BRANDS
Historyczny udział procentowy marek w kategorii Batony i wafelki proteinowe (miesięcznie)
MiesiącAllNutrition WaferBakoma Men ProteinBe Raw!Dobry SquadFitkingAlesto RAWFlis Happy Fit PROGo ActiveHuelGo OnMyProteinN!ck'sProteinMPurella ProteinVitanella ProteinWeiderWK Dzik
2024-08-01T00:00:000.00%0.00%27.12%0.00%1.69%0.00%1.69%11.86%0.00%15.25%0.00%1.69%0.00%13.56%25.42%0.00%1.69%
2024-09-01T00:00:000.00%0.00%27.14%0.00%2.86%0.00%1.43%11.43%0.00%22.86%0.00%4.29%0.00%10.00%20.00%0.00%0.00%
2024-10-01T00:00:000.00%0.00%13.21%0.00%0.63%0.00%0.00%13.21%0.00%12.58%0.00%0.63%0.00%6.29%53.46%0.00%0.00%
2024-11-01T00:00:000.00%0.00%16.18%0.00%0.00%0.00%0.00%38.15%0.00%5.20%0.00%1.16%0.00%5.20%33.53%0.00%0.58%
2024-12-01T00:00:000.00%0.00%22.50%0.00%1.25%0.00%1.25%5.00%0.00%3.75%0.00%2.50%0.00%13.75%47.50%0.00%2.50%
2025-01-01T00:00:000.00%0.00%39.20%0.00%0.00%0.00%0.00%8.00%0.00%7.20%0.00%0.80%0.00%16.00%26.40%0.00%2.40%
2025-02-01T00:00:000.00%0.00%10.19%0.00%0.38%0.00%0.00%46.79%0.00%3.77%0.00%1.89%0.00%6.42%29.43%0.00%1.13%
2025-03-01T00:00:000.00%0.00%40.31%0.00%0.00%0.00%0.00%9.30%0.00%12.40%0.00%2.33%0.00%17.05%17.83%0.00%0.78%
2025-04-01T00:00:000.00%0.00%22.39%0.00%1.49%0.00%0.00%7.46%0.75%6.72%0.00%2.99%0.00%13.43%44.03%0.00%0.75%
2025-05-01T00:00:000.00%0.00%24.73%0.00%2.15%0.00%0.00%11.83%0.00%19.35%0.00%2.15%0.00%11.83%26.88%0.00%1.08%
2025-06-01T00:00:000.00%0.00%41.56%1.30%0.00%0.00%0.00%3.90%0.00%7.79%0.00%1.30%0.00%23.38%20.78%0.00%0.00%
2025-07-01T00:00:000.00%0.00%35.90%0.00%1.28%0.00%1.28%1.28%0.00%7.69%0.00%2.56%0.00%26.92%20.51%0.00%2.56%
2025-08-01T00:00:000.00%0.00%25.33%0.00%1.33%0.00%0.00%2.67%0.00%10.67%0.00%0.00%0.00%30.67%26.67%0.00%2.67%
2025-09-01T00:00:000.00%0.00%25.84%0.00%1.12%0.00%0.00%5.62%0.00%16.85%0.00%1.12%0.00%32.58%15.73%0.00%1.12%
2025-10-01T00:00:000.00%0.00%32.56%0.00%0.00%0.00%0.00%10.47%0.00%17.44%0.00%2.33%0.00%26.74%9.30%0.00%1.16%
2025-11-01T00:00:000.00%0.00%24.76%0.00%0.95%0.00%0.00%5.71%0.00%26.67%0.00%4.76%0.00%19.05%11.43%0.00%6.67%
2025-12-01T00:00:000.00%0.00%35.82%0.00%4.48%1.49%0.00%5.97%0.00%13.43%0.00%1.49%0.00%29.85%5.97%0.00%1.49%
2026-01-01T00:00:005.94%0.00%19.80%0.00%5.94%0.00%0.00%5.45%0.00%26.73%0.00%4.95%0.99%20.79%4.46%0.00%4.95%
2026-02-01T00:00:004.05%0.00%16.67%0.00%4.05%0.00%0.00%37.39%0.00%8.56%0.00%2.70%0.00%8.56%3.60%0.00%14.41%
2026-03-01T00:00:000.00%0.00%21.02%0.00%0.00%0.00%0.00%2.27%0.00%26.70%0.00%1.14%0.00%24.43%8.52%0.00%15.91%
2026-04-01T00:00:000.92%0.00%11.52%0.00%0.00%0.00%0.00%1.38%0.00%25.81%0.00%3.23%0.00%17.97%33.18%0.00%5.99%
2026-05-01T00:00:000.00%0.00%11.59%1.22%0.61%0.00%0.00%4.27%0.00%15.24%0.00%3.05%0.00%10.98%40.24%0.00%12.80%
2026-06-01T00:00:004.28%0.00%16.04%0.00%4.28%0.00%0.00%7.49%0.00%21.39%0.00%0.53%0.00%16.04%23.53%0.00%6.42%

Percentage share of tagged brands in individual months

How the share of the selected brands in the Batony i wafelki proteinowe category has changed over the months
Show data up to:
Range:
Huel
Others
Vitanella Protein
Be Raw!
Purella Protein
Go On
WK Dzik
Go Active
N!ck's
AllNutrition Wafer
Bakoma Men Protein
Dobry Squad
Fitking
Alesto RAW
Flis Happy Fit PRO
MyProtein
ProteinM
Weider

Sources of additions to shopping lists

Shows the monthly share of sources from which users added products of the brand Huel from the Batony i wafelki proteinowe category to shopping lists.
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Range:
Manual entry (organic)
Leaflets
Advertising
SUBCATEGORY CHARTS

Time to store

Shows how much time passes from adding a product from a given subcategory to a shopping list to the moment of purchase
6.2 h
Budynie i kaszki
Type Supplementary | 4–9 h
Products in this subcategory are planned shortly before shopping to precisely determine the needed supply. They are added to the list earlier but purchased at the next shopping opportunity, usually the same day.
Przekąski słone
Słodycze
Napoje gazowane
Lody
Jogurty
Sery
Budynie i kaszki
1.4 h
1.8 h
2.1 h
3.5 h
4.8 h
5.4 h
6.2 h
Median of all categories: 7.3 h
Pieczywo
Mrożonki
Kawy i herbaty
Konserwy
Karma dla zwierząt
Płyny do prania
8.6 h
10.2 h
14.8 h
21 h
29 h
38 h

Real Purchase Rate

(RPR)
Shows what percentage of products added to shopping lists were actually purchased.Annual data
75.2%
Budynie i kaszkiShows what percentage of products added to shopping lists were actually purchased.
Brand Loyalty Index (BLI) marki w kategorii Batony i wafelki proteinowe (miesięcznie)
MiesiącBLI (%)
2024-08-01T00:00:004.53%
2024-09-01T00:00:006.15%
2024-10-01T00:00:0013.41%
2024-11-01T00:00:0015.80%
2024-12-01T00:00:0011.49%
2025-01-01T00:00:0010.69%
2025-02-01T00:00:0020.87%
2025-03-01T00:00:0010.62%
2025-04-01T00:00:0011.34%
2025-05-01T00:00:007.40%
2025-06-01T00:00:007.57%
2025-07-01T00:00:007.35%
2025-08-01T00:00:006.07%
2025-09-01T00:00:007.04%
2025-10-01T00:00:008.63%
2025-11-01T00:00:0011.51%
2025-12-01T00:00:0010.03%
2026-01-01T00:00:0013.63%
2026-02-01T00:00:0017.87%
2026-03-01T00:00:0014.05%
2026-04-01T00:00:0013.80%
2026-05-01T00:00:0010.43%
2026-06-01T00:00:008.40%
3.90%

BLI - Brand Loyalty Index

The Brand Loyalty Index (BLI) indicates the degree of Listonic app users attachment to individual brands. It shows what percentage of products in category Batony i wafelki proteinowe added to the Listonic shopping list are entered with the brand.
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Range:
Bezwzględna liczba dodań produktów z kategorii Batony i wafelki proteinowe (miesięcznie)
MiesiącDodania z markąWszystkie dodania z kategorii
2024-08-01T00:00:00591303
2024-09-01T00:00:00701139
2024-10-01T00:00:001591186
2024-11-01T00:00:001731095
2024-12-01T00:00:0080696
2025-01-01T00:00:001251169
2025-02-01T00:00:002651270
2025-03-01T00:00:001291215
2025-04-01T00:00:001341182
2025-05-01T00:00:00931256
2025-06-01T00:00:00771017
2025-07-01T00:00:00781061
2025-08-01T00:00:00751236
2025-09-01T00:00:00891265
2025-10-01T00:00:0086997
2025-11-01T00:00:00105912
2025-12-01T00:00:0067668
2026-01-01T00:00:002021482
2026-02-01T00:00:002221242
2026-03-01T00:00:001761253
2026-04-01T00:00:002171573
2026-05-01T00:00:001641572
2026-06-01T00:00:001872226

Additions of a product from category Batony i wafelki proteinowe

Absolute data on adding products from category Batony i wafelki proteinowe with a brand compared to all additions from the category.
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Number of additions Batony i wafelki proteinowe
Number of additions Batony i wafelki proteinowe with the brand
The data for the analysis comes from shopping lists in Listonic and Moja Gazetka. The study has been supplemented with data from Moja Gazetka since October 2024. The research sample includes 700,000 people monthly.
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