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The brand Gellwe belongs to the Sugars, flavor extracts and pastes category.

Gellwe holds a 28.77% market share in the Sugars, flavor extracts and pastes category.

FMCG brand market share data from Polish consumer shopping lists, sourced from Listonic and Moja Gazetka and updated weekly.

Gellwe

Sugars, flavor extracts and pastes
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BRAND CHARTS
Udział procentowy marek w kategorii Sugars, flavor extracts and pastes
MarkaUdział procentowy
Dr. Oetker53.42%
Gellwe28.77%
Delecta17.81%
Cykoria0.00%
Winiary0.00%
Castello0.00%

Brand Gellwe percentage share in the category Sugars, flavor extracts and pastes in the last month

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The chart shows data for the 4 weeks leading up to the selected date. The information is updated every Monday and includes data up to Sunday.
28.77%Gellwe
ALL BRANDS
Historyczny udział procentowy marek w kategorii Sugars, flavor extracts and pastes (miesięcznie)
MiesiącDelectaGellweDr. OetkerCykoriaWiniaryCastello
2024-09-01T00:00:002.78%0.00%97.22%0.00%0.00%0.00%
2024-10-01T00:00:0031.75%4.76%61.90%0.00%0.00%1.59%
2024-11-01T00:00:003.72%77.21%19.07%0.00%0.00%0.00%
2024-12-01T00:00:004.48%63.23%30.94%0.00%1.35%0.00%
2025-01-01T00:00:0014.29%25.71%60.00%0.00%0.00%0.00%
2025-02-01T00:00:003.17%76.19%20.63%0.00%0.00%0.00%
2025-03-01T00:00:009.09%46.97%43.94%0.00%0.00%0.00%
2025-04-01T00:00:005.73%29.39%64.12%0.00%0.76%0.00%
2025-05-01T00:00:006.38%51.06%42.55%0.00%0.00%0.00%
2025-06-01T00:00:007.84%43.14%23.53%0.00%25.49%0.00%
2025-07-01T00:00:002.94%83.82%13.24%0.00%0.00%0.00%
2025-08-01T00:00:008.70%43.48%41.30%2.17%4.35%0.00%
2025-09-01T00:00:006.15%63.08%29.23%0.00%1.54%0.00%
2025-10-01T00:00:0016.67%6.67%70.00%0.00%6.67%0.00%
2025-11-01T00:00:005.00%35.00%58.50%0.50%1.00%0.00%
2025-12-01T00:00:008.30%67.17%23.02%0.00%1.51%0.00%
2026-01-01T00:00:0081.74%3.48%13.04%0.00%1.74%0.00%
2026-02-01T00:00:003.19%93.26%3.55%0.00%0.00%0.00%
2026-03-01T00:00:003.29%61.14%35.13%0.15%0.30%0.00%
2026-04-01T00:00:001.80%60.36%37.84%0.00%0.00%0.00%
2026-05-01T00:00:002.86%60.00%37.14%0.00%0.00%0.00%
2026-06-01T00:00:000.00%79.50%17.50%0.00%3.00%0.00%
2026-07-01T00:00:001.47%72.53%26.01%0.00%0.00%0.00%
2026-08-01T00:00:000.43%77.06%22.51%0.00%0.00%0.00%

Percentage share of tagged brands in individual months

How the share of the selected brands in the Sugars, flavor extracts and pastes category has changed over the months
The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.
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Range:
Gellwe
Others
Dr. Oetker
Delecta
Cykoria
Winiary
Castello

Sources of additions to shopping lists

Shows the monthly share of sources from which users added products of the brand Gellwe from the Sugars, flavor extracts and pastes category to shopping lists.
The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.
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Range:
Manual entry (organic)
Leaflets
Advertising
SUBCATEGORY CHARTS

Time to store

Shows how much time passes from adding a product from a given subcategory to a shopping list to the moment of purchase
38.7 h
Sugars, flavor extracts and pastes
Type Supplementary | 36–72 h
Products planned a short time ahead, usually purchased within 2–3 days of being added to the list. This is routine stock replenishment as part of the next regular shopping trip.
Comparison with the other subcategories in “Desserts and pastries”
Fixes for cream and cheesecakes
Yeast and sourdough
Jellies
Puddings and porridges
The cakes are ready
Baking powders
13.2 h
17.1 h
28 h
32.5 h
36.1 h
36.5 h
Median of the Desserts and pastries category: 36.7 h
Delicacies
Cupcakes, muffins, waffles
Sugars, flavor extracts and pastes
Gelling agents and thickeners
Jelly jellies
Icings and glazes for cakes
37 h
37.6 h
38.7 h
40.7 h
53.8 h
58.2 h
Brand Loyalty Index (BLI) marki w kategorii Sugars, flavor extracts and pastes (miesięcznie)
MiesiącBLI (%)
2024-09-01T00:00:000.38%
2024-10-01T00:00:000.49%
2024-11-01T00:00:001.70%
2024-12-01T00:00:001.07%
2025-01-01T00:00:000.35%
2025-02-01T00:00:001.31%
2025-03-01T00:00:001.46%
2025-04-01T00:00:001.79%
2025-05-01T00:00:000.54%
2025-06-01T00:00:000.63%
2025-07-01T00:00:000.80%
2025-08-01T00:00:000.50%
2025-09-01T00:00:000.69%
2025-10-01T00:00:000.24%
2025-11-01T00:00:001.80%
2025-12-01T00:00:001.24%
2026-01-01T00:00:001.06%
2026-02-01T00:00:002.84%
2026-03-01T00:00:005.10%
2026-04-01T00:00:000.87%
2026-05-01T00:00:000.44%
2026-06-01T00:00:001.29%
2026-07-01T00:00:001.17%
2026-08-01T00:00:000.97%
0.60%

BLI - Brand Loyalty Index

The Brand Loyalty Index (BLI) indicates the degree of Listonic app users attachment to individual brands. It shows what percentage of products in category Sugars, flavor extracts and pastes added to the Listonic shopping list are entered with the brand.
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Bezwzględna liczba dodań produktów z kategorii Sugars, flavor extracts and pastes (miesięcznie)
MiesiącDodania z markąWszystkie dodania z kategorii
2024-09-01T00:00:00369487
2024-10-01T00:00:006312787
2024-11-01T00:00:0021512611
2024-12-01T00:00:0022320816
2025-01-01T00:00:003510105
2025-02-01T00:00:001269655
2025-03-01T00:00:001329069
2025-04-01T00:00:0026214633
2025-05-01T00:00:00478632
2025-06-01T00:00:00518035
2025-07-01T00:00:00688549
2025-08-01T00:00:00469119
2025-09-01T00:00:00659475
2025-10-01T00:00:003012565
2025-11-01T00:00:0020011090
2025-12-01T00:00:0026521373
2026-01-01T00:00:0011510857
2026-02-01T00:00:002829943
2026-03-01T00:00:0066913112
2026-04-01T00:00:0011112803
2026-05-01T00:00:00357889
2026-06-01T00:00:0020015486
2026-07-01T00:00:0027323278
2026-08-01T00:00:0023123921

Additions of a product from category Sugars, flavor extracts and pastes

Absolute data on adding products from category Sugars, flavor extracts and pastes with a brand compared to all additions from the category.
The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.
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Range:
Number of additions Sugars, flavor extracts and pastes
Number of additions Sugars, flavor extracts and pastes with the brand
The data for the analysis comes from shopping lists in Listonic and Moja Gazetka. The study has been supplemented with data from Moja Gazetka since October 2024.From June 2026 the method of counting additions has been refined: re-marking a product as to buy after it was previously checked off as bought (an "uncheck") now also counts as an addition to the list. This change affects data from June 2026 onwards – worth bearing in mind when comparing with earlier periods.
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