The brand Top 2000 belongs to the School supplies category.
Top 2000 holds a 0.44% market share in the School supplies category.
FMCG brand market share data from Polish consumer shopping lists, updated weekly by Listonic.
Top 2000
School suppliesSources of additions to shopping lists
Shows the monthly share of sources from which users added products of the brand Top 2000 from the School supplies category to shopping lists.The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.
Show data up to:
Range:
Manual entry (organic)
Leaflets
Advertising
SUBCATEGORY CHARTS
Time to store
Shows how much time passes from adding a product from a given subcategory to a shopping list to the moment of purchase89.5 h
School supplies
Type Planned | Over 72 h
Products added well in advance and purchased during planned, less frequent shopping trips. The long time from list to purchase reflects a deliberate, cyclical decision.Beverages
Lunch and dessert
Musy owocowe, warzywne
Porridges, cereals
Formula milk
Diapers, nappies
27.8 h
31.6 h
34 h
35.5 h
37.2 h
40.8 h
Median of the For children category: 40.8 h
Toothpastes and gels for kids
Wet wipes
Cosmetics for children
School supplies
Laundry detergents for children
43.3 h
43.4 h
60.8 h
89.5 h
99.9 h
Real Purchase Rate
(RPR)75.2%
Budynie i kaszkiShows what percentage of products added to shopping lists were actually purchased.
| Miesiąc | BLI (%) |
|---|---|
| 2024-09-01T00:00:00 | 0.43% |
| 2024-10-01T00:00:00 | 0.37% |
| 2024-11-01T00:00:00 | 0.38% |
| 2024-12-01T00:00:00 | 0.38% |
| 2025-01-01T00:00:00 | 0.42% |
| 2025-02-01T00:00:00 | 0.44% |
| 2025-03-01T00:00:00 | 0.38% |
| 2025-04-01T00:00:00 | 0.44% |
| 2025-05-01T00:00:00 | 0.32% |
| 2025-06-01T00:00:00 | 0.31% |
| 2025-07-01T00:00:00 | 0.37% |
| 2025-08-01T00:00:00 | 0.42% |
| 2025-09-01T00:00:00 | 0.19% |
| 2025-10-01T00:00:00 | 0.19% |
| 2025-11-01T00:00:00 | 0.18% |
| 2025-12-01T00:00:00 | 0.13% |
| 2026-01-01T00:00:00 | 2.74% |
| 2026-02-01T00:00:00 | 0.88% |
| 2026-03-01T00:00:00 | 0.49% |
| 2026-04-01T00:00:00 | 0.86% |
| 2026-05-01T00:00:00 | 0.31% |
| 2026-06-01T00:00:00 | 0.35% |
| 2026-07-01T00:00:00 | 9.71% |
| 2026-08-01T00:00:00 | 6.73% |
6.30%
The indicator shows the difference between the last and first month within a selected range
BLI - Brand Loyalty Index
The formula for calculating BLI
BLI =
Number of additions School supplies with the brandAll additions School supplies
x 100%Show data up to:
Range:
| Miesiąc | Dodania z marką | Wszystkie dodania z kategorii |
|---|---|---|
| 2024-09-01T00:00:00 | 94 | 21658 |
| 2024-10-01T00:00:00 | 49 | 13386 |
| 2024-11-01T00:00:00 | 60 | 15874 |
| 2024-12-01T00:00:00 | 71 | 18543 |
| 2025-01-01T00:00:00 | 64 | 15259 |
| 2025-02-01T00:00:00 | 55 | 12406 |
| 2025-03-01T00:00:00 | 53 | 14028 |
| 2025-04-01T00:00:00 | 52 | 11790 |
| 2025-05-01T00:00:00 | 36 | 11271 |
| 2025-06-01T00:00:00 | 30 | 9760 |
| 2025-07-01T00:00:00 | 90 | 24594 |
| 2025-08-01T00:00:00 | 255 | 61058 |
| 2025-09-01T00:00:00 | 80 | 42762 |
| 2025-10-01T00:00:00 | 52 | 26928 |
| 2025-11-01T00:00:00 | 56 | 31326 |
| 2025-12-01T00:00:00 | 45 | 35750 |
| 2026-01-01T00:00:00 | 408 | 14890 |
| 2026-02-01T00:00:00 | 109 | 12390 |
| 2026-03-01T00:00:00 | 63 | 12868 |
| 2026-04-01T00:00:00 | 92 | 10684 |
| 2026-05-01T00:00:00 | 33 | 10665 |
| 2026-06-01T00:00:00 | 55 | 15521 |
| 2026-07-01T00:00:00 | 5167 | 53206 |
| 2026-08-01T00:00:00 | 6437 | 95619 |
Additions of a product from category School supplies
The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.
Show data up to:
Range:
Number of additions School suppliesNumber of additions School supplies with the brand
The data for the analysis comes from shopping lists in Listonic and Moja Gazetka. The study has been supplemented with data from Moja Gazetka since October 2024. The research sample includes 700,000 people monthly.From June 2026 the method of counting additions has been refined: re-marking a product as to buy after it was previously checked off as bought (an "uncheck") now also counts as an addition to the list. This change affects data from June 2026 onwards – worth bearing in mind when comparing with earlier periods.
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