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The brand dr.Prakti belongs to the Washing machine and dishwasher cleaners category.

dr.Prakti holds a 0.37% market share in the Washing machine and dishwasher cleaners category.

FMCG brand market share data from Polish consumer shopping lists, updated weekly by Listonic.

dr.Prakti

Brand Performance
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BRAND CHARTS
Udział procentowy marek w kategorii Washing machine and dishwasher cleaners
MarkaUdział procentowy
Finish72.89%
Somat6.23%
W56.23%
Calgon5.13%
Domol3.66%
Dr.Beckmann2.56%
Bryza1.47%
Ludwik1.10%
Visior0.37%
dr.Prakti0.37%
Tytan0.00%
Fairy0.00%

Brand dr.Prakti percentage share in the category Washing machine and dishwasher cleaners in the last month

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The chart shows data for the 4 weeks leading up to the selected date. The information is updated every Monday and includes data up to Sunday.
0.37%dr.Prakti
ALL BRANDS
Historyczny udział procentowy marek w kategorii Washing machine and dishwasher cleaners (miesięcznie)
MiesiącFinishLudwikSomatBryzaCalgonDomolDr.BeckmannTytanW5VisiorFairydr.Prakti
2024-08-01T00:00:0054.55%2.60%5.19%7.79%1.30%10.39%1.30%0.00%15.58%0.00%1.30%0.00%
2024-09-01T00:00:0045.88%3.53%9.41%17.65%1.18%7.06%7.06%1.18%7.06%0.00%0.00%0.00%
2024-10-01T00:00:0054.81%0.74%7.41%20.00%2.96%2.96%0.00%0.00%10.37%0.00%0.74%0.00%
2024-11-01T00:00:0057.58%1.30%6.06%15.58%1.30%0.87%0.00%0.43%16.88%0.00%0.00%0.00%
2024-12-01T00:00:0061.54%3.55%0.59%7.10%2.96%6.51%0.59%0.00%17.16%0.00%0.00%0.00%
2025-01-01T00:00:0060.00%4.17%8.33%15.00%1.67%2.50%0.83%0.00%7.50%0.00%0.00%0.00%
2025-02-01T00:00:0058.95%4.21%2.11%10.53%3.16%10.53%2.11%0.00%7.37%0.00%1.05%0.00%
2025-03-01T00:00:0069.40%5.46%4.37%6.01%1.09%4.92%1.09%0.55%7.10%0.00%0.00%0.00%
2025-04-01T00:00:0093.08%0.11%0.65%0.32%0.32%0.65%0.11%0.11%4.65%0.00%0.00%0.00%
2025-05-01T00:00:0092.00%0.22%1.33%1.78%0.89%0.89%1.11%0.00%1.78%0.00%0.00%0.00%
2025-06-01T00:00:0049.15%3.39%1.69%20.34%6.78%1.69%6.78%0.00%10.17%0.00%0.00%0.00%
2025-07-01T00:00:0022.81%1.75%27.19%14.91%3.51%0.88%17.54%0.00%9.65%0.00%1.75%0.00%
2025-08-01T00:00:0016.67%1.59%9.52%12.70%2.38%3.97%1.59%1.59%50.00%0.00%0.00%0.00%
2025-09-01T00:00:0036.63%0.58%20.35%33.14%1.16%3.49%1.16%0.58%2.91%0.00%0.00%0.00%
2025-10-01T00:00:0059.09%0.91%7.27%20.91%1.82%3.64%0.91%0.00%5.45%0.00%0.00%0.00%
2025-11-01T00:00:0068.75%1.14%3.98%12.50%1.70%5.68%1.14%0.00%4.55%0.00%0.57%0.00%
2025-12-01T00:00:0052.79%8.55%3.72%24.16%0.37%1.12%0.74%0.00%8.55%0.00%0.00%0.00%
2026-01-01T00:00:0061.99%0.74%2.58%12.92%1.48%1.85%4.80%0.00%12.92%0.00%0.74%0.00%
2026-02-01T00:00:0048.70%1.55%14.51%30.57%0.00%3.63%0.52%0.00%0.52%0.00%0.00%0.00%
2026-03-01T00:00:0055.90%2.48%16.15%19.25%0.93%0.93%0.31%0.00%3.42%0.62%0.00%0.00%
2026-04-01T00:00:0059.94%2.71%18.07%12.95%0.60%1.51%2.41%0.60%1.20%0.00%0.00%0.00%
2026-05-01T00:00:0044.34%0.00%7.55%34.91%0.00%0.94%8.49%0.00%2.36%0.47%0.00%0.94%
2026-06-01T00:00:0034.39%0.99%2.78%4.17%0.40%1.79%8.15%0.00%46.52%0.40%0.00%0.40%

Percentage share of tagged brands in individual months

How the share of the selected brands in the Washing machine and dishwasher cleaners category has changed over the months
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dr.Prakti
Others
Finish
Somat
W5
Calgon
Domol
Dr.Beckmann
Bryza
Ludwik
Visior
Tytan
Fairy

Sources of additions to shopping lists

Shows the monthly share of sources from which users added products of the brand dr.Prakti from the Washing machine and dishwasher cleaners category to shopping lists.
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Range:
Manual entry (organic)
Leaflets
Advertising
SUBCATEGORY CHARTS

Time to store

Shows how much time passes from adding a product from a given subcategory to a shopping list to the moment of purchase
6.2 h
Budynie i kaszki
Type Supplementary | 4–9 h
Products in this subcategory are planned shortly before shopping to precisely determine the needed supply. They are added to the list earlier but purchased at the next shopping opportunity, usually the same day.
Przekąski słone
Słodycze
Napoje gazowane
Lody
Jogurty
Sery
Budynie i kaszki
1.4 h
1.8 h
2.1 h
3.5 h
4.8 h
5.4 h
6.2 h
Median of all categories: 7.3 h
Pieczywo
Mrożonki
Kawy i herbaty
Konserwy
Karma dla zwierząt
Płyny do prania
8.6 h
10.2 h
14.8 h
21 h
29 h
38 h

Real Purchase Rate

(RPR)
Shows what percentage of products added to shopping lists were actually purchased.Annual data
75.2%
Budynie i kaszkiShows what percentage of products added to shopping lists were actually purchased.
Brand Loyalty Index (BLI) marki w kategorii Washing machine and dishwasher cleaners (miesięcznie)
MiesiącBLI (%)
2024-08-01T00:00:001.05%
2024-09-01T00:00:001.07%
2024-10-01T00:00:001.50%
2024-11-01T00:00:002.49%
2024-12-01T00:00:001.78%
2025-01-01T00:00:001.19%
2025-02-01T00:00:001.15%
2025-03-01T00:00:002.11%
2025-04-01T00:00:0010.46%
2025-05-01T00:00:004.82%
2025-06-01T00:00:000.74%
2025-07-01T00:00:001.39%
2025-08-01T00:00:001.41%
2025-09-01T00:00:001.98%
2025-10-01T00:00:001.20%
2025-11-01T00:00:001.87%
2025-12-01T00:00:002.65%
2026-01-01T00:00:002.40%
2026-02-01T00:00:002.19%
2026-03-01T00:00:003.47%
2026-04-01T00:00:003.68%
2026-05-01T00:00:002.60%
2026-06-01T00:00:003.50%
2.50%

BLI - Brand Loyalty Index

The Brand Loyalty Index (BLI) indicates the degree of Listonic app users attachment to individual brands. It shows what percentage of products in category Washing machine and dishwasher cleaners added to the Listonic shopping list are entered with the brand.
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Bezwzględna liczba dodań produktów z kategorii Washing machine and dishwasher cleaners (miesięcznie)
MiesiącDodania z markąWszystkie dodania z kategorii
2024-08-01T00:00:00777350
2024-09-01T00:00:00857926
2024-10-01T00:00:001358986
2024-11-01T00:00:002319283
2024-12-01T00:00:001699520
2025-01-01T00:00:0012010077
2025-02-01T00:00:00958257
2025-03-01T00:00:001838660
2025-04-01T00:00:009258842
2025-05-01T00:00:004509330
2025-06-01T00:00:00597979
2025-07-01T00:00:001148190
2025-08-01T00:00:001268935
2025-09-01T00:00:001728690
2025-10-01T00:00:001109141
2025-11-01T00:00:001769415
2025-12-01T00:00:0026910169
2026-01-01T00:00:0027111275
2026-02-01T00:00:001938826
2026-03-01T00:00:003229277
2026-04-01T00:00:003329024
2026-05-01T00:00:002128152
2026-06-01T00:00:0050314388

Additions of a product from category Washing machine and dishwasher cleaners

Absolute data on adding products from category Washing machine and dishwasher cleaners with a brand compared to all additions from the category.
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Number of additions Washing machine and dishwasher cleaners
Number of additions Washing machine and dishwasher cleaners with the brand
The data for the analysis comes from shopping lists in Listonic and Moja Gazetka. The study has been supplemented with data from Moja Gazetka since October 2024. The research sample includes 700,000 people monthly.
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