Oils
The “Oils” subcategory includes 18 brands present on Polish shopping lists in the Listonic and Moja Gazetka apps. Click a brand to see its detailed analysis, or scroll down to check the subcategory's overall shopping trends, its position relative to others, and the source of additions. Data updated monthly.
Oils – shopping list additions
22 363in Oct '25–Sep '26
↑ 0% YoYYoY = (Oct '25–Sep '26 vs Oct '24–Sep '25)Rank in category
1/3
of 3 subcategoriesOrganic additions
19.1%
Ads 12.1% | Leaflets 68.7%1. “Oils” purchase trends against the category
TrendAll subcategories – monthly additions
| Month | Oils | Olive oils | Vinegars |
|---|---|---|---|
| Oct '25 | 0 | 0 | 0 |
| Nov '25 | 0 | 0 | 0 |
| Dec '25 | 0 | 0 | 0 |
| Jan '26 | 0 | 0 | 0 |
| Feb '26 | 0 | 0 | 0 |
| Mar '26 | 0 | 0 | 0 |
| Apr '26 | 1 | 1 | 0 |
| May '26 | 0 | 0 | 0 |
| Jun '26 | 1888 | 553 | 176 |
| Jul '26 | 5763 | 2256 | 1508 |
| Aug '26 | 6517 | 2250 | 1370 |
| Sep '26 | 8194 | 2364 | 704 |
Oils – monthly seasonality (index, 100 = average)
Shows which months are "hot" or "slow" for this category. Same-named months from different years are averaged together (e.g. every January), then each of those averages is compared to the average across all months. 100 = typical level, above 100 = peak season, below 100 = slower season, 0 = no data for that month.
| Month | Oils – monthly seasonality (index, 100 = average) |
|---|---|
| Jan | 0 |
| Feb | 0 |
| Mar | 0 |
| Apr | 0 |
| May | 0 |
| Jun | 101 |
| Jul | 309 |
| Aug | 350 |
| Sep | 440 |
| Oct | 0 |
| Nov | 0 |
| Dec | 0 |
Oils: 22 363 additions in the period, 0% YoY. Ranked 1 of 3 subcategories in the category.
2. How do Poles plan to buy in the “Oils” subcategory?
SourcesOils – source mix
| Sources | Value |
|---|---|
| From leaflets | 15366 |
| From ads | 2715 |
| Organic | 4282 |
Source mix comparison – all subcategories
| Category | From leaflets | From ads | Organic |
|---|---|---|---|
| Oils | 68.71 | 12.14 | 19.15 |
| Olive oils | 80.78 | 0 | 19.22 |
| Vinegars | 72.43 | 0 | 27.57 |
Oils – source evolution over time
| Month | From leaflets | From ads | Organic |
|---|---|---|---|
| Oct '25 | 0 | 0 | 0 |
| Nov '25 | 0 | 0 | 0 |
| Dec '25 | 0 | 0 | 0 |
| Jan '26 | 0 | 0 | 0 |
| Feb '26 | 0 | 0 | 0 |
| Mar '26 | 0 | 0 | 0 |
| Apr '26 | 0 | 0 | 1 |
| May '26 | 0 | 0 | 0 |
| Jun '26 | 624 | 1249 | 15 |
| Jul '26 | 5297 | 0 | 466 |
| Aug '26 | 4616 | 0 | 1901 |
| Sep '26 | 4829 | 1466 | 1899 |
Brands from the “Oils” subcategory – additions by source over the last year (top 10)
| Brand | From leaflets | From ads | Organic |
|---|---|---|---|
| Wyborny | 5640 | 0 | 1124 |
| Kujawski | 3505 | 0 | 388 |
| Wielkopolski | 1909 | 0 | 829 |
| Oliwier | 67 | 0 | 1305 |
| Wilmar Złoty Rzepak | 499 | 0 | 42 |
| Beskidzki | 306 | 0 | 83 |
| Oleo | 15 | 0 | 1 |
| Rapso | 5 | 0 | 0 |
| Bartek | 1 | 0 | 0 |
| Ajax | 0 | 0 | 0 |
Source mix: organic 19.2%, from ads 12.1%, from leaflets 68.7%.
