The brand Wiz belongs to the Żarówki category.
Wiz holds a 0.00% market share in the Żarówki category.
FMCG brand market share data from Polish consumer shopping lists, updated weekly by Listonic.
Wiz
ŻarówkiSources of additions to shopping lists
Shows the monthly share of sources from which users added products of the brand Wiz from the Żarówki category to shopping lists.The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.
Show data up to:
Range:
Manual entry (organic)
Leaflets
Advertising
SUBCATEGORY CHARTS
Time to store
Shows how much time passes from adding a product from a given subcategory to a shopping list to the moment of purchase113.7 h
Żarówki
Type Planned | Over 72 h
Products added well in advance and purchased during planned, less frequent shopping trips. The long time from list to purchase reflects a deliberate, cyclical decision.Insect repellent preparations
Worki na śmieci
Baking papers
Akcesoria do sprzątania
Jugs, bottles, filters and water saturators
0 h
50.3 h
54.1 h
64 h
104.2 h
Median of the Home and garden category: 104.2 h
Containers and organizers
Kitchen utensils - frying pans, pots, sets
Żarówki
106.6 h
110.6 h
113.7 h
Real Purchase Rate
(RPR)75.2%
Budynie i kaszkiShows what percentage of products added to shopping lists were actually purchased.
| Miesiąc | BLI (%) |
|---|---|
| 2024-09-01T00:00:00 | 0.33% |
| 2024-10-01T00:00:00 | 9.49% |
| 2024-11-01T00:00:00 | 1.46% |
| 2024-12-01T00:00:00 | 1.03% |
| 2025-01-01T00:00:00 | 3.16% |
| 2025-02-01T00:00:00 | 1.28% |
| 2025-03-01T00:00:00 | 1.84% |
| 2025-04-01T00:00:00 | 0.23% |
| 2025-05-01T00:00:00 | 0.63% |
| 2025-06-01T00:00:00 | 0.49% |
| 2025-07-01T00:00:00 | 0.18% |
| 2025-08-01T00:00:00 | 0.22% |
| 2025-09-01T00:00:00 | 0.40% |
| 2025-10-01T00:00:00 | 1.62% |
| 2025-11-01T00:00:00 | 3.30% |
| 2025-12-01T00:00:00 | 1.14% |
| 2026-01-01T00:00:00 | 2.42% |
| 2026-02-01T00:00:00 | 2.74% |
| 2026-03-01T00:00:00 | 2.30% |
| 2026-04-01T00:00:00 | 2.83% |
| 2026-05-01T00:00:00 | 4.50% |
| 2026-06-01T00:00:00 | 0.44% |
| 2026-07-01T00:00:00 | 1.19% |
| 2026-08-01T00:00:00 | 0.71% |
0.40%
The indicator shows the difference between the last and first month within a selected range
BLI - Brand Loyalty Index
The formula for calculating BLI
BLI =
Number of additions Żarówki with the brandAll additions Żarówki
x 100%Show data up to:
Range:
| Miesiąc | Dodania z marką | Wszystkie dodania z kategorii |
|---|---|---|
| 2024-09-01T00:00:00 | 8 | 2419 |
| 2024-10-01T00:00:00 | 313 | 3297 |
| 2024-11-01T00:00:00 | 53 | 3642 |
| 2024-12-01T00:00:00 | 41 | 3987 |
| 2025-01-01T00:00:00 | 106 | 3359 |
| 2025-02-01T00:00:00 | 30 | 2338 |
| 2025-03-01T00:00:00 | 45 | 2447 |
| 2025-04-01T00:00:00 | 5 | 2141 |
| 2025-05-01T00:00:00 | 14 | 2208 |
| 2025-06-01T00:00:00 | 9 | 1850 |
| 2025-07-01T00:00:00 | 4 | 2166 |
| 2025-08-01T00:00:00 | 5 | 2303 |
| 2025-09-01T00:00:00 | 9 | 2270 |
| 2025-10-01T00:00:00 | 49 | 3027 |
| 2025-11-01T00:00:00 | 109 | 3302 |
| 2025-12-01T00:00:00 | 45 | 3956 |
| 2026-01-01T00:00:00 | 79 | 3270 |
| 2026-02-01T00:00:00 | 67 | 2449 |
| 2026-03-01T00:00:00 | 57 | 2482 |
| 2026-04-01T00:00:00 | 53 | 1874 |
| 2026-05-01T00:00:00 | 91 | 2022 |
| 2026-06-01T00:00:00 | 11 | 2505 |
| 2026-07-01T00:00:00 | 51 | 4284 |
| 2026-08-01T00:00:00 | 31 | 4360 |
Additions of a product from category Żarówki
The method of counting additions changed in June 2026 – comparisons with periods before that date may not be fully reliable.
Show data up to:
Range:
Number of additions ŻarówkiNumber of additions Żarówki with the brand
The data for the analysis comes from shopping lists in Listonic and Moja Gazetka. The study has been supplemented with data from Moja Gazetka since October 2024. The research sample includes 700,000 people monthly.From June 2026 the method of counting additions has been refined: re-marking a product as to buy after it was previously checked off as bought (an "uncheck") now also counts as an addition to the list. This change affects data from June 2026 onwards – worth bearing in mind when comparing with earlier periods.
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