Sparkling waters

Sparkling waters is growing with the group, but at a slower pace: it recorded 23.8% year over year growth and 246,696 additions in the comparison window, ranking fifth of ten categories. Its direction matches every peer, but its pace is close to the bottom: Smoothies, liquid meals grew 22.9%, Juices, nectars, fruit drinks 23.8%, while Still waters reached 27.6% and the remaining peers grew faster. Monthly volume shows strong seasonality, rising from 7,082 additions in February 2026 to 24,461 in July 2026, before remaining high at 24,199 in August.

Sparkling waters is one of the most organic-led categories: organic additions represented 95.6% of its source mix, while 0.11% came from ads. The organic share is effectively in line with Juices, nectars, fruit drinks at 95.63% and above Mineral and spring waters at 88.15%, Still waters at 89.58% and all other listed peers; leaflet share was 4.34%, below Still waters at 9.39% and Mineral and spring waters at 9.75%. In August 2026, the category recorded 24,017 organic additions, 8 ad-driven additions and 1,564 leaflet-driven additions out of 25,589 total.